Over the past few years, Facebook has grown into an incredibly powerful advertising platform. But while Facebook is still free to use, you are going to have to pay in order to access the platform's full potential! This session will guide you through the ins and outs of running a successful paid Facebook campaign from start to finish. We will be discussing tracking pixels, ad placement, text copy best practices, audience targeting, as well as the various types of Facebook ads and how they can help you reach your network and your goals.
This workshop will provide participants with the knowledge to start, edit, and track engaging, powerful, and successful Facebook ad campaigns from start to finish.
Looking for something a little less specific? Check out Del's workshop in April: First Class Social Media on an Economy Class Budget
Del Belcher, Mich Marketing
Del Belcher has been working in social media in multiple capacities over the last 8 years. His work in social media marketing, advertising and PR in the areas of higher education, nonprofit, and live events have given him a unique perspective when it comes to helping organizations taking on big challenges on a small budget.
Del currently wears multiple hats in the digital media world as Social Media Specialist at Jackson College, Live Stream Designer at Westwinds Community Church, founder of the Jackson Social Media Club, and co-owner of Mich Marketing —a social media coaching, brand identity, and market research company he founded in 2015 with his wife Stephanie.
Del currently resides in Spring Arbor, MI with his wife and their two cats.
Connect with Del on LinkedIn.
Nonprofit Network Members - $50.00
Additional registrants from same member organization - $40.00
Nonmembers - $65.00
Please refer to our Cancellation Policy
Please Note: Nonprofit Network may videotape or photograph public events. Videos and photos are used solely for the promotional purposes of Nonprofit Network. Nonprofit Network will regard as confidential all non-public information obtained during the course of its professional assignments. Information given in a public setting has no expectation of confidentiality.