Basics of Fundraising -Virtual Workshop (FREE)

  • Thursday, June 04, 2020
  • 9:00 AM - 11:00 AM
  • A Virtual Workshop
  • 21


  • Generously sponsored by CP Federal Credit Union!
  • Any organization with a current membership with Nonprofit Network.
    Generously sponsored by CP Federal Credit Union!

Registration is closed

Are you new to fundraising or are you juggling many responsibilities in addition to raising funds for your organization? 

This FREE session will define fundraising, discuss general concepts including message development;  donor acquisition, retention and upgrade; and must haves for fundraising success.  Be prepared, in this interactive two hours you will have opportunities to ask questions and share ideas and ways in which organizations can raise necessary resources through individual contributions.

Join this online workshop to;

       Fundraising - Defined
       Elements of a Fundraising Plan
       10 Must Haves

Appropriate for current and incoming board members and all nonprofit professionals.

Costs (Funding generously donated by: CP Federal Credit Union)

Nonprofit Network Members - $25.00 

Nonmembers - $40.00



Sharon Castle
Capacity Builder

Sharon's approach to her work as a Capacity Builder is based on her commitment to provide excellent service with the highest degree of professional integrity. She enjoys working with a diverse clientele who have a passion for their mission.  Having worn many hats – Executive Director, Development Director, Board Member, Volunteer, Consultant and Donor –  in the nonprofit sector affords Sharon a unique perspective in her work as a Capacity Building Consultant at Nonprofit Network. Sharon has over 30 years of experience in the sector including management, planning, coaching and fundraising and enjoys assisting organizations increase their capacity.

She credits her in-depth knowledge to her years as Deputy Director of Development for the American Lung Association of Michigan where she managed a team and was responsible for all aspects of statewide development efforts focusing on relationship building; the Michigan Historical Museum where she headed the Michigan Historical Center Foundation, worked with museum staff on setting goals with an eye to private support and completed the fundraising for the 20th Century permanent galleries; and for more than 20 years as President of Castle & Associates, Inc. a full-service organizational management firm where she assisted clients with strategic planning, coaching, and all aspects of philanthropy.  She was a long-time volunteer facilitator at Gryphon Place where she trained volunteers to utilize active listening and empathy skills when working with individuals in crisis.  Sharon recently completed courses in Cognitive Coaching Foundation and Adaptive Schools expanding her repertoire of practical facilitation tools including:  skills to move groups beyond consensus to common focus; ways to value and use dissension, argument and conflict; and strategies for keeping group members on track, on topic, energized and resourceful.

Katena Cain, PhD

Nonprofit Management Consultant

Katena is a Management Consultant skilled at helping diverse groups and communities think creatively and collaboratively together. She empowers people to translate conflict and differences into creative breakthrough. Her passion is creating environments where individuals, teams, and organizations can transform and shift old ways of doing things. 

Katena specializes in leadership and team development, board governance, strategic planning and communication. She is skilled in Cognitive Coaching, is a certified Bridges Out of Poverty trainer, and is a co-creator of a statewide Diversity, Inclusion and Equity toolkit. Her ongoing clients represent a broad range of groups, including police departments, local municipalities, schools, religious institutions, social services and human services. 

Katena holds a Bachelor’s degree from Michigan State University, a Master’s degree in Organizational Management from Spring Arbor University, and a PhD in Organizational Leadership at Grand Canyon University.

Please Note: Nonprofit Network may videotape or photograph public events. Videos and photos are used solely for the promotional purposes of Nonprofit Network. Nonprofit Network will regard as confidential all non-public information obtained during the course of its professional assignments. Information given in a public setting has no expectation of confidentiality.


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Jackson, MI 49202
Phone: (517) 796-4750

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